Project Description

The Brief

I was asked to create a logo with a clean, minimalist feel. Contrasting what most of us would imagine a ‘quill’ (a writing pen that is made from the feather) to look like. The client was also keen see the quill mimic the shape of a boat sail.

A total of 7 concepts were created with the winning concept being the clear favourite.

The Logo

Quill Digital’s logomark is a simple design that is fluid and conveys motion and speed. The “quill” is also said to symbolise a writing pen that is made from the feather of a bird, a symbol of communication. This indicates manners and sensibilities. It is also often seen as being graceful and beautiful.

Recognisable

Professional

Representative

Bold

Other concepts created during the process…

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